ASAI Code

Code 6^th Edition

(Effective to 29 February 2016)

Click here to view or Download the code (pdf)

Guidance Note: Alcohol (6th Edition)

Code 7^th Edition

(Effective from March 2016)

Click here to view or Download the code (pdf)

ASAI Resources:

Alcohol Guidance Note – 2016

Guidance Note on Food and Non-Alcoholic Beverages (7th Edition)

Guidance Note on Recognisability in Advertising

ASAI Podcast on call to bloggers and influencers to fully declare marketing communications

External Resources:

FSAI Guidance Note on Use of Food Marketing Terms

Other Code Documents

Statutes, Legislation and Other Codes
Index to 7th Edition coming soon
ASAI Code Change Guidance Note, January 2016
Change Log

ASAI’s Orla Twomey, talks about the new Code – podcast here

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