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ASAI Code

ASAI Code 7^th Edition

(Effective from March 2016)

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ASAI Resources:

Alcohol Guidance Note – 2016
Guidance Note – High Fat, Salt and Sugar (HFSS) Food and Non-alcoholic beverages marketing communications
Guidance Note on Recognisability of Influencer Marketing Communications 2021
ASAI Podcast on call to bloggers and influencers to fully declare marketing communications
Guidance Note on Non-Alcoholic Product Variants
ASAI Guidance Note (Part 1) Mobile phone and broadband (Final) 15.08.19
Advertising for High Fat, Salt and Sugar (HFSS) products – resources

External Resources:
FSAI Guidance Note on Use of Food Marketing Terms

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