(Effective from March 2016)
ASAI Resources:
Guidance Note on Recognisability of Influencer Marketing Communications 2021
ASAI Podcast on call to bloggers and influencers to fully declare marketing communications
Guidance Note on Non-Alcoholic Product Variants
ASAI Guidance Note (Part 1) Mobile phone and broadband (Final) 15.08.19
Advertising for High Fat, Salt and Sugar (HFSS) products – resources
External Resources:
On 23 rd February ASAI hosted an #InfluencerMarketing Webinar “#InfluencerMarketing in 2021 and Beyond – Retaining Trust through Transparency” and the full recording is now available. Click here to view it.
Due to technical difficulties on the live webinar during the CCPC presentation, their presentation was re-recorded separately and edited into the main recording for seamless and high quality viewing.
Code 6th Edition
(Effective to 29 February 2016)
Guidance Note: Alcohol (6th Edition)
Introduction of 7th Edition of Code:
ASAI Code Change Guidance Note, January 2016