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The Advertising Standards Authority for Ireland calls for the new media commission to take account of non-statutory complaints mechanisms at pre-legislative scrutiny of the Online Safety and Media Regulation Bill

June 04, 2021
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The Advertising Standards Authority for Ireland (ASAI), the independent self-regulatory body committed to promoting the highest standards of marketing communications in Ireland, attended the Joint Committee on Tourism, Culture, Arts, Sport and Media, on Wednesday 2nd June, to discuss
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The Advertising Standards Authority for Ireland make a number of appointments to their Board and Complaints Committee

May 26, 2021
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The Advertising Standards Authority for Ireland (ASAI), the independent self-regulatory body committed to promoting the highest standards of marketing communications in Ireland, is delighted to announce the appointment of two new members to their Board:   Constance Balsamo, Head
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The Advertising Standards Authority for Ireland appoints Brian O’Gorman as new chairperson of Complaints Committee

May 11, 2021
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11th May 2021   The Advertising Standards Authority for Ireland (ASAI), the independent self-regulatory body committed to promoting the highest standards of marketing communications in Ireland, has appointed Brian O’Gorman as the incoming Chairperson of its Complaints Committee.
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ASAI Complaints Bulletin – Release No. 3 2021

May 06, 2021
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28 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading/ Substantiation / Environmental Claims, Decency and Propriety, Misleading / Substantiation / Health & Beauty   6th May 2021 – The Advertising Standards Authority for Ireland’s (ASAI) indepen
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1,648 complaints received by the Advertising Standards Authority for Ireland (ASAI) in 2020 and 63 advertisements found to be in breach of ASAI Code

April 28, 2021
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2020 ASAI Annual Report shows significant majority (68%) of complaints were made on the basis that an advertisement was perceived to be ‘misleading’   28 April 2021   A total of 1,648 written complaints concerning 1,072 advertisements were received by the Advertising Standar
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#InfluencerMarketing in 2021 and beyond

March 19, 2021
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Retaining trust through transparency - a webinar!
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ASAI Complaints Bulletin – Release No. 2 2021

March 02, 2021
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Advertising Standards Authority for Ireland releases latest Complaints Bulletin   6 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading, Misleading / Food and Non-Alcoholic Beverages, Misleading /Promotions   2nd March 2021 – The Advertising Standar
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Over half (51%) of people in Ireland say they are concerned by a lack of transparency in influencer marketing according to research conducted by the Advertising Standards Authority for Ireland

February 23, 2021
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Over half (51%) of people in Ireland say they are concerned by a lack of transparency in influencer marketing according to research conducted by the Advertising Standards Authority for Ireland   Nearly 3 in 4 (73%) are familiar with the practice of influencer marketing   59%
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ASAI Guidance Note – Recognisability of Marketing Communications

February 23, 2021
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Our guidance note on Recognisability of Marketing Communications can be viewed by clicking here –Recognisability of Influencer Marketing Communications
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Latest News

ASAI Complaints Bulletin - Release Number 4 2022
Oct 13, 2022
Advertising Standards Authority for Ireland appoints Miriam Hughes as Chair of the organisation’s Board
Sep 23, 2022
ASAI Complaints Bulletin - Release No. 3 2022
Jul 27, 2022

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