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The Advertising Standards Authority for Ireland make a number of appointments to their Board and Complaints Committee
May 26, 2021
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The Advertising Standards Authority for Ireland (ASAI), the independent self-regulatory body committed to promoting the highest standards of marketing communications in Ireland, is delighted to announce the appointment of two new members to their Board: Constance Balsamo, Head
Continue Reading →The Advertising Standards Authority for Ireland appoints Brian O’Gorman as new chairperson of Complaints Committee
May 11, 2021
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11th May 2021 The Advertising Standards Authority for Ireland (ASAI), the independent self-regulatory body committed to promoting the highest standards of marketing communications in Ireland, has appointed Brian O’Gorman as the incoming Chairperson of its Complaints Committee.
Continue Reading →ASAI Complaints Bulletin – Release No. 3 2021
May 06, 2021
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28 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading/ Substantiation / Environmental Claims, Decency and Propriety, Misleading / Substantiation / Health & Beauty 6th May 2021 – The Advertising Standards Authority for Ireland’s (ASAI) indepen
Continue Reading →1,648 complaints received by the Advertising Standards Authority for Ireland (ASAI) in 2020 and 63 advertisements found to be in breach of ASAI Code
April 28, 2021
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2020 ASAI Annual Report shows significant majority (68%) of complaints were made on the basis that an advertisement was perceived to be ‘misleading’ 28 April 2021 A total of 1,648 written complaints concerning 1,072 advertisements were received by the Advertising Standar
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#InfluencerMarketing in 2021 and beyond
March 19, 2021
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Retaining trust through transparency - a webinar!
Continue Reading →ASAI Complaints Bulletin – Release No. 2 2021
March 02, 2021
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Advertising Standards Authority for Ireland releases latest Complaints Bulletin 6 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading, Misleading / Food and Non-Alcoholic Beverages, Misleading /Promotions 2nd March 2021 – The Advertising Standar
Continue Reading →Over half (51%) of people in Ireland say they are concerned by a lack of transparency in influencer marketing according to research conducted by the Advertising Standards Authority for Ireland
February 23, 2021
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Over half (51%) of people in Ireland say they are concerned by a lack of transparency in influencer marketing according to research conducted by the Advertising Standards Authority for Ireland Nearly 3 in 4 (73%) are familiar with the practice of influencer marketing 59%
Continue Reading →ASAI Guidance Note – Recognisability of Marketing Communications
February 23, 2021
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Our guidance note on Recognisability of Marketing Communications can be viewed by clicking here –Recognisability of Influencer Marketing Communications
Continue Reading →ASAI Complaints Bulletin – Release No. 1 2021
February 11, 2021
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Advertising Standards Authority for Ireland releases latest Complaints Bulletin 10 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading, Misleading / Availability, Health & Beauty, Promotions with prizes, Misleading / Food and Non-Alcoholic Bev
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