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The Advertising Standards Authority for Ireland calls for the new media commission to take account of non-statutory complaints mechanisms at pre-legislative scrutiny of the Online Safety and Media Regulation Bill
June 04, 2021
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The Advertising Standards Authority for Ireland (ASAI), the independent self-regulatory body committed to promoting the highest standards of marketing communications in Ireland, attended the Joint Committee on Tourism, Culture, Arts, Sport and Media, on Wednesday 2nd June, to discuss
Continue Reading →The Advertising Standards Authority for Ireland make a number of appointments to their Board and Complaints Committee
May 26, 2021
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The Advertising Standards Authority for Ireland (ASAI), the independent self-regulatory body committed to promoting the highest standards of marketing communications in Ireland, is delighted to announce the appointment of two new members to their Board: Constance Balsamo, Head
Continue Reading →The Advertising Standards Authority for Ireland appoints Brian O’Gorman as new chairperson of Complaints Committee
May 11, 2021
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11th May 2021 The Advertising Standards Authority for Ireland (ASAI), the independent self-regulatory body committed to promoting the highest standards of marketing communications in Ireland, has appointed Brian O’Gorman as the incoming Chairperson of its Complaints Committee.
Continue Reading →ASAI Complaints Bulletin – Release No. 3 2021
May 06, 2021
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28 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading/ Substantiation / Environmental Claims, Decency and Propriety, Misleading / Substantiation / Health & Beauty 6th May 2021 – The Advertising Standards Authority for Ireland’s (ASAI) indepen
Continue Reading →1,648 complaints received by the Advertising Standards Authority for Ireland (ASAI) in 2020 and 63 advertisements found to be in breach of ASAI Code
April 28, 2021
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2020 ASAI Annual Report shows significant majority (68%) of complaints were made on the basis that an advertisement was perceived to be ‘misleading’ 28 April 2021 A total of 1,648 written complaints concerning 1,072 advertisements were received by the Advertising Standar
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#InfluencerMarketing in 2021 and beyond
March 19, 2021
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Retaining trust through transparency - a webinar!
Continue Reading →ASAI Complaints Bulletin – Release No. 2 2021
March 02, 2021
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Advertising Standards Authority for Ireland releases latest Complaints Bulletin 6 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading, Misleading / Food and Non-Alcoholic Beverages, Misleading /Promotions 2nd March 2021 – The Advertising Standar
Continue Reading →Over half (51%) of people in Ireland say they are concerned by a lack of transparency in influencer marketing according to research conducted by the Advertising Standards Authority for Ireland
February 23, 2021
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Over half (51%) of people in Ireland say they are concerned by a lack of transparency in influencer marketing according to research conducted by the Advertising Standards Authority for Ireland Nearly 3 in 4 (73%) are familiar with the practice of influencer marketing 59%
Continue Reading →ASAI Guidance Note – Recognisability of Marketing Communications
February 23, 2021
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Our guidance note on Recognisability of Marketing Communications can be viewed by clicking here –Recognisability of Influencer Marketing Communications
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