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News

2017 Annual Report shows significant majority (61%) of complaints were made on the basis that an advertisement was perceived to be ‘misleading’

April 25, 2018
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  2,101 complaints received by the Advertising Standards Authority for Ireland (ASAI) in 2017 and 75 advertisements found to be in breach of ASAI Code    2017 Annual Report shows significant majority (61%) of complaints were made on the basis that an advertisement was percei
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ASAI Inform and Engage – Invitation

March 27, 2018
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    Invitation ASAI – Inform and Engage event for Irish bloggers and influencers 13th April 2018 – Facebook, Dublin The Advertising Standards Authority for Ireland invites you to an information and engagement session at Facebook HQ, Dublin on the 13th April 2018. A range of topics wil
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We have moved office

March 20, 2018
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Our phone numbers are remaining the same but our new address is 7 Herbert Street, Dublin 2, D02 K838  
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ASAI Complaints Bulletin – Release No. 1 2018

March 06, 2018
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Advertising Standards Authority for Ireland release latest Complaints Bulletin  7 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading Advertising and Principles   6 March 2018 – The Advertising Standards Authority for Ireland’s (ASAI) ind
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Political or non-commercial advertising not within remit of the ASAI Code

February 28, 2018
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  The Advertising Standards Authority for Ireland is the independent self-regulatory body set up and financed by the advertising industry and committed, in the public interest, to promoting the highest standards of marketing communications, that is, advertising, promotional marke
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ASAI Complaints Bulletin – Release No. 5 2017

December 18, 2017
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Advertising Standards Authority for Ireland release latest Complaints Bulletin   18 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading Advertising, Principles, Prices and Alcohol   18th December 2017 – The Advertising Standards Authority for
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ASAI Complaints Bulletin – Release No. 4 2017

September 20, 2017
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Advertising Standards Authority for Ireland release latest Complaints Bulletin 17 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading Advertising, Principles, Taste and Decency, Safety and Promotions   21 September 2017 – The Advertising
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ASAI Complaints Bulletin – Release No. 3 2017

June 22, 2017
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  The Advertising Standards Authority for Ireland’s (ASAI) independent Complaints Committee has released its latest Complaints Bulletin which contains eight case reports on complaints recently investigated by the ASAI. Five of the eight advertisements were found to have been in b
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Advertising Standards Authority for Ireland issues reminder that primary responsibility for the recognisability of paid for marketing communication rests with brands and advertisers

June 12, 2017
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Advertising Standards Authority for Ireland issues reminder that primary responsibility for the recognisability of paid for marketing communication rests with brands and advertisers   Onus is on brands and advertisers to ensure sponsored bloggers or influencers uphold the ASAI code, b
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Latest News

80% believe digital advertising should be regulated the same as advertising according to research conducted by The Advertising Standards Authority for Ireland
Dec 10, 2020
ASAI Complaints Bulletin – Release No. 6 2020
Nov 12, 2020
The Advertising Standards Authority for Ireland welcomes Google to the EASA Network - the first digital pure play company member of the Alliance
Oct 15, 2020

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