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ASAI Complaints Bulletin – Release No. 1 2021
February 11, 2021
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Advertising Standards Authority for Ireland releases latest Complaints Bulletin 10 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading, Misleading / Availability, Health & Beauty, Promotions with prizes, Misleading / Food and Non-Alcoholic Bev
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#InfluencerMarketing in 2021 and beyond
February 05, 2021
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Retaining trust through transparency - a webinar!
Continue Reading →The Advertising Standards Authority for Ireland joins the International Council for Advertising Self-Regulation (ICAS) as full member
February 02, 2021
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The Advertising Standards Authority for Ireland joins the International Council for Advertising Self-Regulation (ICAS) as full member ICAS welcomes the Advertising Standards Authority for Ireland (ASAI) as a full member of the International Co
Continue Reading →80% believe digital advertising should be regulated the same as advertising according to research conducted by The Advertising Standards Authority for Ireland
December 10, 2020
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80% believe digital advertising should be regulated the same as advertising according to research conducted by The Advertising Standards Authority for Ireland 59% said content that appears false and not authentic annoys them Only 7% have trust in what influencers
Continue Reading →ASAI Complaints Bulletin – Release No. 6 2020
November 12, 2020
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Advertising Standards Authority for Ireland releases latest Complaints Bulletin 8 advertisements found to be in breach of the ASAI Code on grounds relating to Recognisability, Misleading/Substantiation, Availability, and Principles/ /Prices 17th November 2020 – The Adv
Continue Reading →The Advertising Standards Authority for Ireland welcomes Google to the EASA Network – the first digital pure play company member of the Alliance
October 15, 2020
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15th October 2020 – The Advertising Standards Authority for Ireland (ASAI), the independent self-regulatory body committed to promoting the highest standards of marketing communications in Ireland, welcomes Google, as the first corporate member of the European Advertising
Continue Reading →ASAI Complaints Bulletin – Release No. 5 2020
September 30, 2020
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Advertising Standards Authority for Ireland releases latest Complaints Bulletin 5 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading/Recognisability, Substantiation, Promotional Marketing Practices and Food and Non-Alcoholic Beverages, Infant and
Continue Reading →ASAI Update on the Tampax and Tea advertisement
August 18, 2020
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In relation to the Tampax and Tea advertisement, the advertiser, Procter & Gamble, has informed us that they have chosen not to seek a review of the decision made by the Complaints Committee, the body responsible for complaint adjudication and which acts independently of the ASAI
Continue Reading →ASAI Decision on the Tampax and Tea advertisement
July 31, 2020
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The ASAI’s objective is to ensure that all ads are legal, decent, honest and truthful and, over 40 years of operation, we have dealt with over 36,000 complaints. The ASAI Code covers all product sectors in any media or platform. Awareness, education and informational ads are all total
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