News

Advertising Standards Authority for Ireland release latest Complaints Bulletin – 11 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading Advertising, Health Claims, Substantiation, and Comparisons 4 May 2017 – The Advertising Standards Au

Download this press release as a Microsoft Word file 1,329 complaints received by the Advertising Standards Authority for Ireland (ASAI) in 2016 and 102 advertisements found to be in breach of ASAI Code 2016 Annual Report shows significant majority (67%) of complaints were made under

The Advertising Standards Authority for Ireland (ASAI) is the independent self-regulatory body set up and financed by the advertising industry and committed, in the public interest, to promoting the highest standards of marketing communications, that is, advertising, promotional marke

Advertising Standards Authority for Ireland release latest Complaints Bulletin   16 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading Advertising, Principles, Decency and Propriety, Legality and Fear & Distress   21 February 2017 – The A

Advertising Standards Authority for Ireland calls on bloggers and influencers to fully declare marketing communications Specific guidance now offered encouraging bloggers and online influencers to declare their marketing communications Organisation now engaged in monitoring of social

Advertising Standards Authority for Ireland release latest Complaints Bulletin   25 advertisements found to be in breach of the ASAI Code on grounds relating to Misleading Advertising, Decent and Propriety, Health and Beauty and Alcohol Advertising   14 December 2016 – The Adver

Advertising Standards Authority for Ireland collaborates with Food Safety Authority of Ireland to improve standards in advertising of food in Irish marketplace   Specific guidance now offered on the use of advertising terms such as ‘Artisan’, ‘Artisanal’, ‘Farmhouse’, ‘Traditional’ an

ASAI has updated it’s Guidance Note on Alcohol Marketing Communications.  A copy of the Guidance Note is available by clicking here – Alcohol Guidance Note – 2016

Our guidance note on Recognisability of marketing communications can be viewed by clicking here – Recognisability in Marketing Communications